About The Project
Silly Circus Show features Bri Crabtree, a San Francisco Bay Area-based family entertainer with over 20 years of experience. She offers a fast-paced, interactive show that combines juggling, magic, unicycling, and clowning to captivate and entertain children and adults alike for various events, including birthday parties, corporate functions, and school events.
Project Details
- Industry: Entertainment
- Core Technologies: WordPress, Apache, PHP, MySQL
- Theme: Divi
- Key Plugins: Divi Supreme Pro, Supreme Modules Lite, Speed Optimizer, WooCommerce, UpdraftPlus, WPForms
Challenges & Solutions
The Challenge: The previous digital presence lacked the high-energy, whimsical personality of Bri Crabtree’s live performances, making it difficult to convert event planners who needed to see the “vibe” of the show immediately.
The Solution: We leveraged the Divi framework to create a vibrant, high-impact visual design featuring bold typography and custom CSS animations. By integrating Speed Optimizer and a streamlined navigation menu, we ensured that the media-heavy site loads instantly, providing a seamless booking experience across all devices.
Key Features
- Dynamic Visual Branding: A custom-themed layout using Divi Supreme Pro to mirror the circus aesthetic with playful colors and interactive elements.
- Performance Optimized: Implementation of Speed Optimizer to ensure fast load times for high-resolution performance imagery and video content.
- Conversion-Focused UX: Strategic placement of “Check for Dates” CTA buttons and a streamlined WPForms integration for rapid booking inquiries.
- E-commerce Ready: Fully integrated WooCommerce framework to support future merchandise or digital ticket sales.
- Automated Reliability: Scheduled site backups via UpdraftPlus to ensure zero downtime for the client’s lead generation.

