About The Project
Minerva’s Creations offers engaging entertainment and amazing balloon decorations for parties and events. Their services include face painting, balloon twisting, and magic shows, aiming to create unforgettable memories for birthdays, festivals, and corporate events.
Project Details
- Industry: Events
- Core Technologies: WordPress, Apache, MySQL, PHP
- Theme: Divi
- Key Plugins: Divi Supreme Pro, Divi Image Hover, Supreme Modules Lite, Yoast SEO, UpdraftPlus, WPForms
Challenges & Solutions
The Challenge: The client needed to transition from a basic service provider to a high-end event entertainment brand. The primary obstacles were a cluttered legacy layout and a lack of visual hierarchy, which failed to showcase their artistic face painting and balloon decor.
The Solution: We leveraged the Divi Builder to create a high-impact, visual-first interface. By implementing a clean, modular design and a streamlined navigation menu, we transformed the site into a professional digital storefront that highlights service quality and simplifies the booking process for busy parents and corporate planners.
Key Features
- Visual Portfolio Integration: Interactive image sliders and galleries (Divi Image Hover) to showcase high-resolution event photography.
- Conversion-Optimized CTA’s: Strategic placement of “Get In Touch” buttons and integrated WPForms for seamless lead generation.
- On-Page SEO Framework: Configured via Yoast SEO to improve local search rankings for event entertainment services.
- Performance & Reliability: Automated site backups via UpdraftPlus and a mobile-responsive architecture for flawless browsing on all devices.