About The Project
Business Success Squad is a business coaching and consulting service led by Sheila, a multiple six-figure earner. The website offers personalized mentorship, speaking engagements, and resources designed to help entrepreneurs transform their businesses, maximize performance, and increase profits.
Project Details
- Industry: Business Services
- Core Technologies: WordPress, Apache, PHP, MySQL
- Theme: Divi
- Key Plugins: Elementor, Speed Optimizer, WooCommerce, UpdraftPlus, WPForms
Challenges & Solutions
The Challenge: The client needed a more authoritative digital presence to match her “six-figure earner” status. The previous setup lacked a clear conversion funnel for various service streams (mentorship, speaking, and digital products).
The Solution: We built a high-performance, conversion-centric platform using WordPress and Divi. We streamlined the user journey by implementing a strategic “Book a Call” CTA and integrated WooCommerce to monetize resources instantly, transforming a static informational site into a revenue-generating asset.
Key Features
- Multi-Channel Conversion: Integrated booking systems and strategic CTAs to capture leads for coaching and speaking engagements.
- E-commerce Integration: Fully functional WooCommerce storefront for digital products and business resources.
- Optimized Performance: Leveraged Speed Optimizer and light-weight configurations to ensure fast load times and a seamless mobile experience.
- Custom Brand Identity: A cohesive design system reflecting professionalism and the “Business Bestie” brand voice.
- Robust Security & Backup: Automated site protection and redundancy using UpdraftPlus for peace of mind.

